What is the difference between a profile and a report?

Profiles contain the static Bizminer industry, market, and company data that you have come to expect from our products and will be shown in blue throughout our web app.  

Reports take this data a step further and allow you to analyze your client’s inputted data alongside this industry data to give valuable insight into their productivity and performance. Use comprehensive, enhanced benchmarking features to compare financial and operational performance to industry peers. Reports will be designated by a purple color throughout the app.  
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